WE SPECIALIZE IN:
Social Media Content
Paid Social Ads
Google, SEO, SEM
Every approach starts with understanding the audience, the competitive set, and the right platform tactics.
We will dive deep into platform trends, determine how we can stand out, discover opportunities within the market, further develop creative concepts, and harness paid media best practices/tactics to define our strategic approach for your brand.
Once we’ve defined what to create and where to deploy it, it’s time for production and editing. We love this part!
We will handle all pre-production planning, production needs, and post-production editing in-house to develop all video and static assets required for our campaigns. This may take 1-2 productions on the front end to arm us with assets.
The pass off to the digital team. This is where “strategy” meets the road.
We will define a rollout/launch plan within our strategy – this becomes our starting point. It will be well-informed, and we’ll develop creative that can be tested. Once our campaigns are deployed, we’ll move into a Weekly Status routine with your team.
From the beginning, we are creating a feedback loop through input from the digital team during the strategy.
Now that content is in the market, and we can measure results, it’s time to close the loop. With inputs from your team on conversion/sales, we will define KPI measurements that we can track daily, weekly, and monthly to measure what’s working and what isn’t.